2007 Bloghology Is Launched!

Blogger Portraits

Ladies and gentlemen,

I am glad to inform you that long-waited 2007 Bloghology is finally ready!! You can download by clicking on the button below :

Download Free Bloghology Ebook

If you have never heard of it before, here is a short description of what Bloghology is:

What is Bloghology?

An anthology is a collection of poems, stories, songs, articles, or other literary passages chosen by a compiler. Similar to an anthology, a bloghology is a collection of bloggers, their profiles, photos, and links to their best posts. It is a PDF e-book which can be easily circulated throughout the blogosphere for personal branding and marketing of selected good quality bloggers.

What is the logic behind Bloghology?

Not all bloggers are good at personal branding and marketing. Especially the small bloggers face with a lot of challenges at the very beginning. Most of them stop blogging, because it seems almost impossible to overcome those obstacles, and succeed in the end.

Bloghology will help bloggers on marketing and personal branding by highlighting them and their blogs completely for free.

What will be your benefit if you participate?

  • One quality link back from this blog
  • Your biography will reach to hundreds of thousands bloggers all around the world.
  • You will be represented in a fancy way with your biography, photos, and links to your best shots!
  • You will be highlighted. It is your time to show up now!
  • You will join one of the most promising social networking community; Peopleized.com
  • Your interview will be repsented on the frontpage of Peopleized.com
  • Finally, you will gain lifelong membership from Search For Blogging, and develop friendship with one of the most promising blogger and his team. This team’s main motive is your blogging success.
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Bloghology will help bloggers on marketing and personal branding by highlighting them and their blogs completely for FREE!

What will be your benefit if you participate?

  • One quality link back from this blog
  • Your biography will reach to hundreds of thousands bloggers all around the world.
  • You will be represented in a fancy way with your biography, photos, and links to your best shots!
  • You will be highlighted. It is your time to show up now!
  • You will join one of the most promising social networking community; Peopleized.com
  • Your interview will be repsented on the frontpage of Peopleized.com
  • Finally, you will gain lifelong membership from Search For Blogging, and develop friendship with one of the most promising blogger and his team. This team’s main motive is your blogging success.

Details and instructions for participation can be found here :2007 Bloghology by Search For Blogging & Peopleized.com

Hurry up! Deadline is Dec 17, 2007.


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Today Social Networking is one of the most popular things that trigger internet usage. However there are some studies which show that this will not last forever. Membership growth in social networking sites such as MySpace and Facebook in all regions is expected to peak in 2009 and level off by 2012.

According to market tracker Datamonitor, global active memberships in social networking sites will reach 230 million at the end of 2007. The firm expects revenues from social networking services to reach US$965 million this year, growing to $2.4 billion by 2012.

By year-end 2007, Asia Pacific will account for 35 percent of the world’s social networking memberships. Europe, the Middle East and Africa will hold 28 percent, North America 25 percent and the Caribbean and Latin America region will account for 12 percent, Datamonitor says.

Now let me evaluate this news from a bloggers point of view. As a problogger personally i use Facebook quite often in order to build my personal branding. Today i only have around 120 members, but i add 2-3 each day. I actively promote my blogs with some Facebook applications which links to my RSS feeds.

Above news tells me that if i keep using Facebook to build my personal branding until 2009, i will be rewarded. Probably i will have 5000+ Facebook members by that time, which are potential visitors to my blogs.

I suggest you to use Facebook not only for meeting your old friends, but your future friends. How ? This is my game plan for you :

  • First create a group in Facebook which you believe will then become a community related to your blog. The members of this group will be your potential visitors or customers.
  • Feed this group with daily posts from your blogs. Open some discussions. Encourage people to comment on these discussions. Invite new members to join.
  • If possible, arrange meetings so that members of the community will know each other and discuss the issues face to face. This will create better relationships in the community and eventually create more business for your blog.

Any other suggestions from your side will be highly appreciated. This is my way of having success in Social Networking. What is yours ?

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Almost every blogger needs some kind of written biography. This will not only provide information to your target audience about what you do, but also who you are.

This is especially crucial for your personal branding during the early stages. If you don’t tell your first time visitors who you are and how much you know about blogging, then why should they bother themselves for reading you.

I know how difficult it is to write about yourself. Quite often i start writing my own biography and then give up after the first few sentences. I don’t know whether it is because of some sort of writer’s block. But writing my own biography has always been a nightmare for me.

I thought i found an easy solution to this a year ago. If i interview myself as if i interview someone, then i thought i could overcome this problem. Then i started asking some great interview questions to myself, and answered them. I thought it would be a piece of cake for me to collect all the answers and then write an attractive biography of me.

But i failed. Why ? Because my questions were usually pointing my strengths and positive sides. In the end, the outcome was looking like a press release of a marketing campaign. My mom was asking the questions, and my dad was answering them on behalf of me. How objective can they be when their son is concerned ?
How did i solve this problem ?

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This is a bit tricky question. My answer is both. However you should aim to create a “brand name” for your blog first. If you build a successful “brand name” for your blog, this will also support your personal branding. Also it allows you the flexibility to invite other authors in the long term. This makes your blog a more profitable asset, since it is not tied to your personal brand.

If you still insist that blogging is a one man show, then i suggest you to start thinking out of the box. I believe by being the only writer you are limiting the growth of your blog and also creating a commitment you may not necessarily want forever.

Many of the top blogs are representations of the expertise of the blogger. John Chow and Steve Pavlina are examples of blogs built on the personal brand of the author . I mean the domain name and blog are the name of the author. That doesn’t mean these two authors can’t bring on other writers. This is in general called “guest author” or “guest blogger”.

Copyblogger and Problogger are two blogs built on a foundation of one personality, namely Brian Clark and Darren Rowse, but can function with other writers, although a lot still rests on the writings of the founding author. However, Darren and Brian could slowly introduce new authors and over time, provided content quality remains high, extract themselves from the brand without losing the audience.

I recommend you blog with the idea of promoting your personality and personal brand as much as possible to start with. This will lead to you building a reputation.

In the future when your blog is established and you have a stable income source, as a growth strategy you could bring on more authors, which we will discuss how to do through our Search For Blogging. Your funds may be limited now and your best chance for success is to focus on your own writing. Become a great blogger first and then use your experience to locate more great bloggers to expand your empire.

After you declare your blogging empire, please do me a favor, and do not forget to direct your people to subscribe to my RSS feeds. Good luck!

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