For those of you who are interested in search engine optimization, probably you have already heard “onsite” and “offsite” SEO for blogs. You might be confused, that is why I decided to clarify the issue.

Onsite SEO refers to the steps that you can take to optimize the content on your blog to increase your search engine rankings. Onsite SEO is active, and involves factors that are completely in your control to optimize. Inversely , offsite SEO refers to all the other methodologies that don’t involve your own content that you can undertake to enhance your blog’s ranking in the search engines.

Which One Is More Important?

Of the two, offsite SEO is far more important, as it relies on social proof, or the assumption that if others link to your blog, your blog is more important.  The most significant offsite SEO activity that your can perform is getting backlinks to your blog. Also this is a valid presumption that works incredibly well for finding helpful content on the web. But that doesn’t necessarily mean that you should ignore onsite SEO.

For more information on SEO for blogs, you may refer to my previous post series:

The 5 Basic Steps Of SEO For Your Blog – Part 1

The 5 Basic Steps Of SEO For Your Blog – Part 2

The 5 Basic Steps Of SEO For Your Blog – Part 3

The 5 Basic Steps Of SEO For Your Blog – Part 4