Offsite vs. Onsite SEO For Blogs
Posted by Mert Erkal on Feb 26, 2009 in Search Engine Optimization | 5 commentsFor those of you who are interested in search engine optimization, probably you have already heard “onsite” and “offsite” SEO for blogs. You might be confused, that is why I decided to clarify the issue.
Onsite SEO refers to the steps that you can take to optimize the content on your blog to increase your search engine rankings. Onsite SEO is active, and involves factors that are completely in your control to optimize. Inversely , offsite SEO refers to all the other methodologies that don’t involve your own content that you can undertake to enhance your blog’s ranking in the search engines.
Which One Is More Important?
Of the two, offsite SEO is far more important, as it relies on social proof, or the assumption that if others link to your blog, your blog is more important. The most significant offsite SEO activity that your can perform is getting backlinks to your blog. Also this is a valid presumption that works incredibly well for finding helpful content on the web. But that doesn’t necessarily mean that you should ignore onsite SEO.
For more information on SEO for blogs, you may refer to my previous post series:
The 5 Basic Steps Of SEO For Your Blog – Part 1
The 5 Basic Steps Of SEO For Your Blog – Part 2
The 5 Basic Steps Of SEO For Your Blog – Part 3
The 5 Basic Steps Of SEO For Your Blog – Part 4
Good content. Just wanted to add some points here that may be helpful for those looking out for professional SEO services. There are tons of SEO companies offering different SEO packages and solutions at highly competitive rates. However, when looking our for these services, its important to not only look at the affordability factor but also what is unique about their SEO service and what differentiates them from other companies.
While choosing an SEO company its equally important to analyze the SEO company’s website in terms of their Rankings, Yahoo links, Google index, Alexa ranking and similar such factors which indicates the company’s expertise in the field of SEO. So make sure you are doing enough research and smart work before investing your advertising spend.
Thank Anna, you mentioned some very critical points. Appreciated!
On-Site and Off-site SEO both have significance in website promotions.
SEO work was one of the best things for the electronic commerce
Very useful information. Thanks, keep up all the work.