I spent the whole weekend reading a great book titled WordPress for Business Bloggers. The book provides advanced strategies and techniques to improve your WordPress business blog. Whether you already have a blog, or are still in the planning stages, this book can show you how to use WordPress to create a highly successful blog for your business.

Who is This Book For?

I must warn you that the book is not an introduction to WordPress basics. It is not covering the basics such as how to post or WP installation. The author, Paul Thewlis , assumed that most readers will already have an established WordPress blog or will at least be in the advanced stages of planning one. Therefore you need to have at least some basic WordPress knowledge in order to follow the book.

The book is for anybody starting or running a business blog with WordPress. The lessons in the book are based on WordPress 2.6 version.

What This Book Covers

The book starts with the examination of many different types of business blogs. A selection of great business blogs are introduced to the readers. Best practices from these great blogs are clearly defined.

Throughout the book, the author is using a case study  based on a fictitious blog, namely ChilliGuru, to demonstrate the concepts the readers will be learning. It is the basis for most of the tutorials in the rest of the book. The purpose of the lessons is to transform ChilliGuru from a mediocre blog into an all-singing all-dancing traffic magnet.

Conclusion

The book is 356 pages, and providing very detailed and useful  information about blog promotion, SEO for blogs, blog monetization, content creation, advanced image and video handling techniques, advertising and affiliate programs, and more. If you are serious about blogging, WordPress for Business Bloggers must be in your library.