Giving away an ebook to your reader base is one of the most effective marketing techniques you can use. You will not only please your readers, but also see the positive impact of viral marketing if your ebook is worth reading and sharing with others.

I have read an interesting article at The Wall Street Journal’s website written by Mark Penn titled America’s Newest Profession: Bloggers for Hire. According to Mark, there are over 20 million bloggers in USA, with 1.7 million profiting from the work, and 452,000 of those using blogging as their primary source of income. In other words, almost 2 million Americans getting paid by the post, word, or the click.

Gone are the days when there were no guidelines and institutions to teach the recipe of designing eye-catching logos. When designers were not so aware of the do’s and don’ts of creating successful logos and the trends to follow. Similarly, business owners were not as conscious about their logos as there were limited or no sources to get awareness from.With time, thanks to the ever expanding number of media which have provided huge exposure to both logo designers and business owners in this regard. And as a result, creating great logos is considered no more, a mystery.

Back in 2008 I posted Comment Sniper for Better Blog Commenting Strategy, and stressed the importance of having an efficient blog commenting strategy. Briefly, blog commenting helps you engage with the blogosphere. However, if you solely rely on your theme’s comment section, you will not fully benefit from the comments you receive.

Bearing this in mind, I installed an excellent WordPress plugin called IntenseDebate. If you look at the comments left for my blog, you will notice that this little plugin not only provides a more professional look, but also encourages your readers for commenting. It is also integrated with Twitter and other popular social media platforms.

If you want to have better communication with your readers, try this plugin. You will be amazed with the positive impact too soon.

Every single day bloggers are fighting for one holly goal: “attract potential readers“. How about providing more content to your potential readers so that they spend more time on your blog?